Before launching a search ad campaign, we’ll configure search campaign reporting.
The reports will be designed to fit your accounts, campaigns, and business objectives. We’ll add standard key performance indicators (KPI’s), or implement custom KPI’s most closely aligned to your business objectives.
Search campaign reports include charts showing daily campaign behavior for the reporting period, and key performance indicator summaries for the reporting period compared to the previous reporting period. Ad visibility, click and conversion data, and financial performance ratios are summarized for each search campaign.
Our system pulls data from Google Ads and Microsoft Advertising real-time API interfaces to access campaign data.