Coming back to startups after selling his Wi-Fi startup ‘SVNL’ to HP-Agilent Technologies in 2000, around 2008, over the following 5-6 years Steve began to explore and experiment with different approaches to designing, optimizing, and managing paid search advertising campaigns. During the same decade, he studied hundreds of books about technologies related to the internet and built many websites using popular languages, frameworks, and platforms. Increasingly, he utilized paid search campaigns within business ventures he was involved with.
After coming to appreciate the amazing potential of paid search technology, he decided to form a different kind of digital advertising operation around it. This led to the launching of Blastoff Labs in 2015. As of 2021 over Blastoff Labs has designed and managed over 4,000 paid search ad campaigns for other businesses.
The strong positive feedback we have received regularly from clients provides a natural catalyst for Steve and his team, who enjoy helping other growth-oriented businesses. Winning with great campaigns is one of the ways we maintain a fun, but challenging work environment at Blastoff Labs.