About Blastoff Labs
Blastoff Labs was created after 20 years of direct experience working with digital agencies, contractors, and consultants to execute web development projects across many platforms and frameworks. We’ve developed a working understanding of what it’s like being an agency client.
We Approach Project Management Differently
Our experiences led us to invent different ways of managing projects and serving clients. Blastoff Lab’s business processes are designed around our clients’ needs and expectations. The result has been a 70% client retention rate after 5 years in business.
In The Middle Of PPC From The Start
Around the time Google was founded, Steve developed a fascination with search engine technology. While following “the search engine wars” at a business level, he began to apply digital advertising campaigns and SEO methods within business ventures he was involved in at the time.
Success For Clients Is Our Mission
We enjoy applying our knowledge of search engine technology, marketing, and advertising to help our clients grow their sales!
From The Computer Networking Industry To Advertising
Around 2008, over the following 5-6 years Steve began to explore and experiment with different approaches to designing, optimizing, and managing paid search advertising campaigns. During the same decade, he studied hundreds of books about technologies related to the internet and built many websites using popular languages, frameworks, and platforms. Increasingly, he utilized paid search campaigns within business ventures he was involved with.
After coming to appreciate the amazing potential of paid search technology, he decided to form a different kind of digital advertising operation around it. This led to the launching of Blastoff Labs in 2015. As of 2021 over Blastoff Labs has designed and managed over 4,000 paid search ad campaigns for other businesses.
The strong positive feedback we have received regularly from clients provides a natural catalyst for Steve and his small team, who enjoy helping other growth-oriented businesses.
Not An Agency Delegation Model
Blastoff Labs is a small digital ad team working together collaboratively in an office. We share a dedication to detail and quality, thus we are philisophically opposed to outsourcing any work related to client campaigns. A few time-consuming routine administrative functions are outsourced, keeping Blastoff Labs 100% focused on client ad campaign projects.
Steve clarifies sales funnel principles and connects them to each of the 4 types of PPC campaigns. Intrinsic sales funnels versus intrinsic sales funnels are contrasted.
TOP OF TIER-1
“Blastoff’s expertise can be described as TOP of Tier-1. Steve and his team master Google Ads and no doubt they can take on any challenge or demanding project. Very happy to have found him. We’re a venture capital funded real estate startup. Blastoff found the time to understand our business model, user acquisition funnel and ultimately the customer psyche.”
MICHAEL CHO, Stanford MBA
Serial Entrepreneur Singapore,
Working As A Team
The daily rotation (described in depth elsewhere on this site) is different, new type of organizational and workflow model for executing all aspects of PPC workflows, from initial design to long-term management.
Filling The Void Between Consultants & Agencies
We are digital advertising specialists filling the void between individual ad consultants and larger ad agencies. Everyday administrative functions are outsourced, keeping our focus on client ad campaign design, optimization, and management.
High Quality Campaigns
Blastoff Labs is dedicated to attention to detail and quality, thus we do not outsource any work on client campaigns. We also limit the project workload at any given time.