Boost PPC Performance with Display & Search Campaigns

Steve explains why opting to run a display campaign alongside your search campaign can often boost PPC performance:

  • Boost account conversion volume
  • Deliver lower CPA’s, and
  • Produce more consistent conversion patterns over time

Additional Video Posts

ppc hero conference

PPC Hero Conference 2022

  The PPC Hero Conference The first in-person conference (The PPC Hero conference) on paid search advertising was held on Monday, Jan 31, and Tuesday, Feb 1, 2022, at the downtown Hilton in Austin, Texas. I was looking forward to attending after having to cancel twice due to COVID-19. Much to my delight after a two year build-up, the conference

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access to Shopify

Grant Shopify Partner Access

To gain Shopify partner access to your eCommerce site, we’ll issue a request for access from our Shopify Partner dashboard. Before doing so, we’ll need to obtain your “native” Shopify address. That’s the address that Shopify initially assigned to your site, before it was associated with your domain name. Usually it looks something like “domain name.myshopify.com” or “domain-name.myshopify.com. It’s shown

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