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PPC Project Onboarding

Frequently asked questions about PPC project onboarding.

Is there an onboarding checklist?

When onboarding PPC projects we’ll send you a list of onboarding checklists, which are some requests that include instructions.

The majority of items are to request you take some simple actions linking accounts. They are […]

Is there an onboarding checklist?2021-03-21T16:17:18+00:00

How does project onboarding work?

How does project onboarding work? When an ad campaign project starts, we’ll send you an onboarding list. It’s a set of links to short articles which address how to share accounts we need access […]

How does project onboarding work?2021-03-21T16:16:35+00:00

Which search engine queries?

Before starting development of a PPC Ad search campaign, we'll ask "What search queries do you expect will be used to search for your product or service?".

Which search engine queries?2021-03-21T07:29:32+00:00

Paid search competitors?

Who are your paid search competitors?

In the process of developing PPC campaign(s), we will ask you to tell us about your competitors.  This is usually something that can be done fairly quickly.

You don’t need […]

Paid search competitors?2021-03-12T08:14:19+00:00

Sharing Google Search Console (GSC) access

Formerly known as Google Webmaster Tools, Google Search Console (GSC) access helps Blastoff Labs for a number of PPC campaign management activities.

Sharing Google Search Console (GSC) access2021-03-21T07:29:14+00:00

Google Tag Manager (GTM) | How to share access

Blastoff Labs utilizes Google Tag Manager (GTM) access for a number of purposes, including PPC campaign conversion tracking.

Google Tag Manager (GTM) simplifies the management of conversion tracking on your site. It eliminates the […]

Google Tag Manager (GTM) | How to share access2020-10-22T17:13:23+00:00

Share Google Analytics access

Share Google Analytics Access

Google Analytics certification service mark

This is to request that you share Google Analytics (GA) Access with Blastoff Labs. We utilize it for […]

Share Google Analytics access2020-11-03T22:48:40+00:00

Google Ads account access | Easily share

Our Google Ads MCC (multi-client) agency account provides a mechanism for sharing Google Ads account access. This allows us to work in your account without...

Google Ads account access | Easily share2021-03-11T01:28:30+00:00

How to share Bing Ads access

To share Bing Ads access (now called Microsoft Advertising), email us your account number.  It’s in the upper right corner when you’re logged in at Ads.Microsoft.com

Microsoft account numbers are 8 digits long, start with […]

How to share Bing Ads access2021-03-21T16:53:57+00:00